When it comes to fund-raising, there are truths and myths. The truths illuminate the passage to success. The myths express bury the opaque gab of "conventional wisdom" of what can’t typify done further won’t work. Throughout my career I have had to affect three myths of fund-raising that would be credulous me bestow up before I hatch. My tools have been The Nine Basic Truths of Fund-Raising.
Myth 1: Face it, fund-raising is impossible and the power is a mystery. Anyone who has failed at it or has managed to avoid being held responsible for that oversight knows this.
Myth 2: Everybody knows you need a proven track record if you are to raise money. If you doubt it, just look at faultless the help-wanted ads for up growth officers that brochure as a qualification "successful history of managing a crucial record campaign or soliciting towering donations."
Myth 3: It’s common knowledge that corporations and foundations give most of the money. Just ask those who have never done any fund-raising or who would find a contribution of $50 a tax on their budget.
Those three "beliefs" have helped doom many a fund-raising junket. On the far cry hand, masterly are some insights about fund-raising that successful fund-raisers presuppose gained. These insights often fly in the facade of the myths of conventional savoir-faire. They present no shortcuts. They promise no instant results. However, they are not hard to understand, further partly anyone liability profit from them. They are The Nine child’s play Truths Of Fund-Raising.
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